New ‘mission’ statement
I updated this on the ‘about’ page and wanted to share:
Contrary to popular belief, New York is a city of nature - not with trees, mountains and wild animals, but with humans, people. Yes, we ourselves are nature - 100%, as much as plants, bugs, rocks. In this regard, with nearly 9 million people, New York is among the most nature-oriented cities in the world. But just as one begins not to notice the beauty of the mountains surrounding him, or the ocean at his doorstep, we New Yorkers can become blind to the extraordinary, diverse, and beautiful beings we are lucky enough to be among.
I think any creative endeavor should answer two questions: what is this doing for me, in particular? What is this doing for those who experience it? For me, The Style Rider sharpens my senses: I’m more aware of the beauty of other people, both on the outside via their creative style choices, and inside via their words and expressions when I engage with them. It helps me remember the beauty of the mountains and trees surrounding me, as it were. For others who experience this project, I simply hope it inspires both an appreciation and, perhaps, a deeper curiosity of other people.
- Matt Brand